Alice asked the Cheshire Cat,
who was sitting in a tree,
“What road do I take?”
The cat asked,
“Where do you want to go?”
“I don’t know,” Alice answered.
“Then,” said the cat,
“it really doesn’t matter, does it?”

bS logo

Consultant, lecturer and expert in retail marketing Celestino MartínezBrands, retail and proximity purchase Increasing the value of brands, of their events, their stores and their media by creating memorable user experiences. This is the objective of Celestino Martínez, marketing expert for the retail sector, podcaster at “Actualiza...

Managing Director of the Forest Science and Technology Centre of Catalonia Antoni TrasobaresBioeconomy, research and climate change Doctor in Forestry Management and Economics, as well as a Bachelor of Forest Sciences, Forest Engineer specialized in Environment, and Agricultural Technical Engineer is the author of various scientific publications...

Co-founder and Chairman of Geeksme, Geeksboat and Urvan Rodrigo Silva-RamosMoney, ethics and markets Entrepreneur and rather a person ahead of his times he was co-founder and chairman of GeeksPhone, the first manufacturer of cell phones with a Spanish brand (2009-2015) with Android operating system and open source,...

Dean of the College of Forest Engineers and president of the Capital Natural Foundation Eduardo RojasResilience, governance and time for thought Spokesperson for the platform “Together for Forests” which comprises more than 30 entities which represent the Spanish forestry industry, Eduardo Rojas Briales has been Deputy Director-General...