Alice asked the Cheshire Cat, who was sitting in a tree, “What road do I take?”
The cat asked, “Where do you want to go?” “I don’t know,” Alice answered. “Then,” said the cat, “it really doesn’t matter, does it?”
We are a corporate identity advisory firm for forward thinking organisations. We provide a unique blend of method, ideation and creativity to accelerate positive change in company identity, brand positioning and business strategy
Our method explores and discovers identity concepts that sharpen organizational self-awareness, enhance brand image and reveal new opportunities for growth
Our aspiration is to make the world a better place by helping C-Suite leadership teams develop sustainability-oriented brands that make a mark and inspire people, businesses and society
We combine management consulting with a portfolio of services in creative, communication, innovation and cultural change to transform brand perception and align employees
We are changing so much we are becoming fuzzy and undefined
Corporate culture isn’t aligned with our brand values
We don’t all share the same understanding of the brand
The customer experience we are delivering is not very engaging
We should be talking about sustainability
Whiplash is the name we have given to our blog. We post weekly on branding, sustainability and business issues.
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