{"id":33126,"date":"2021-12-17T12:57:29","date_gmt":"2021-12-17T11:57:29","guid":{"rendered":"https:\/\/brandsmith.es\/lecturas-indispensables-diciembre-2021\/"},"modified":"2021-12-17T13:23:03","modified_gmt":"2021-12-17T12:23:03","slug":"best-reads-december-2021","status":"publish","type":"post","link":"https:\/\/brandsmith.es\/en\/best-reads-december-2021\/","title":{"rendered":"Best reads December 2021"},"content":{"rendered":"\n

Whiplash Team, 17th<\/sup> December 2021<\/strong><\/h2>\n\n\n\n

Best reads December 2021<\/h3>\n\n\n\n

For you to enjoy during the season\u2019s holidays, here we share a short selection of readings for brand lovers like you. We are waiting to see you again\u00a0in January 2022!<\/h4>\n\n\n\n

The take-off of the tourism sector<\/strong><\/a><\/strong><\/p>\n\n\n\n

In this interview, Axel Hefer, CEO of Trivago, shares his views on the tourism sector in the coming years and points out that in 2022 the recovery will begin, although travel spending will not return to pre-pandemic levels until 2024. (EN)<\/p>\n\n\n\n

Empowered employees as brand ambassadors<\/strong><\/a><\/strong><\/p>\n\n\n\n

Just as a satisfied customer is one of the best prescribers of any brand, a happy employee committed to your company is your best ally and defender. (EN)<\/p>\n\n\n\n

Neuromarketing trends in 2022<\/strong><\/a><\/strong><\/p>\n\n\n\n

Neuromarketing specialist Manuel Qui\u00f1ones writes in this article published by Puromarketing an interesting guide on how to use this tool in strategies for the coming year. (ES)<\/p>\n\n\n\n

The 13 social media trends to watch out for in 2022<\/strong><\/a><\/strong><\/p>\n\n\n\n

Forbes magazine provides the keys to understanding social media trends that can help brands establish a powerful digital presence and build trust among their users. (EN)<\/p>\n\n\n\n

Nike launches Mind Sets, a content programme to improve mental health<\/strong><\/a><\/strong><\/p>\n\n\n\n

In collaboration with the agency AnalogFolk, the sportswear giant has joined the mental health concern and has launched Mind Sets, a content programme that aims to help people feel mentally better through training and exercise. (ES)<\/p>\n","protected":false},"excerpt":{"rendered":"

Whiplash Team, 17th December 2021 Best reads December 2021 For you to enjoy during the season\u2019s holidays, here we share a short selection of readings for brand lovers like you. We are waiting to see you again\u00a0in January 2022! The take-off of the tourism sector…<\/p>\n","protected":false},"author":2,"featured_media":33124,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yoast_head":"\nBrandsmith - Best reads December 2021<\/title>\n<meta name=\"description\" content=\"Brandsmith Best reads December 2021\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brandsmith - Best reads December 2021\" \/>\n<meta property=\"og:description\" content=\"Brandsmith Best reads December 2021\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brandsmith.es\/en\/best-reads-december-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"Brandsmith\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-17T11:57:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-17T12:23:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/brandsmith.es\/wp-content\/uploads\/2021\/12\/whiplash-no230.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"612\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nacho Noriega\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nacho Noriega\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/brandsmith.es\/en\/best-reads-december-2021\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/brandsmith.es\/en\/best-reads-december-2021\/\"},\"author\":{\"name\":\"Nacho Noriega\",\"@id\":\"https:\/\/brandsmith.es\/#\/schema\/person\/c784970f141a70b054637ebe25b23518\"},\"headline\":\"Best reads December 2021\",\"datePublished\":\"2021-12-17T11:57:29+00:00\",\"dateModified\":\"2021-12-17T12:23:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/brandsmith.es\/en\/best-reads-december-2021\/\"},\"wordCount\":232,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/brandsmith.es\/#organization\"},\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brandsmith.es\/en\/best-reads-december-2021\/\",\"url\":\"https:\/\/brandsmith.es\/en\/best-reads-december-2021\/\",\"name\":\"Brandsmith - 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