{"id":31834,"date":"2020-04-23T10:00:01","date_gmt":"2020-04-23T08:00:01","guid":{"rendered":"https:\/\/brandsmith.es\/angel-escribano-conversaciones-verdad-y-cuenta-de-resultados\/"},"modified":"2020-04-30T09:29:54","modified_gmt":"2020-04-30T07:29:54","slug":"angel-escribano-conversations-truth-and-the-bottom-line","status":"publish","type":"post","link":"https:\/\/brandsmith.es\/en\/angel-escribano-conversations-truth-and-the-bottom-line\/","title":{"rendered":"\u00c1ngel Escribano: Conversations, truth and the bottom line"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/brandsmith.es\/wp-content\/uploads\/2020\/04\/Recurso-2PSCH-1024x632.png\" alt=\"\" class=\"wp-image-31715\" width=\"225\" srcset=\"https:\/\/brandsmith.es\/wp-content\/uploads\/2020\/04\/Recurso-2PSCH-1024x632.png 1024w, https:\/\/brandsmith.es\/wp-content\/uploads\/2020\/04\/Recurso-2PSCH-300x185.png 300w, https:\/\/brandsmith.es\/wp-content\/uploads\/2020\/04\/Recurso-2PSCH-768x474.png 768w, https:\/\/brandsmith.es\/wp-content\/uploads\/2020\/04\/Recurso-2PSCH-700x432.png 700w, https:\/\/brandsmith.es\/wp-content\/uploads\/2020\/04\/Recurso-2PSCH.png 1369w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Partner of \u201cLa Neurona\u201d and expert in content and digital strategy<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"font-weight: 300;\">\u00c1ngel Escribano<\/span><br>Conversations, truth and the <br>bottom line<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">\u00c1ngel Escribano is an expert in creating digital projects and strategies. He is also a partner of the \u201c<a href=\"https:\/\/laneurona.com\/\">La Neurona<\/a>\u201d content platform and a specialist in branded content.<\/h4>\n\n\n\n<p>Escribano began his career when the digital environment was in full swing and during the subsequent fall of the dotcoms, in the late 90&#8217;s. Since then, his work has focused around brands, their voice, the stories that they can carry to the market, their power and the responsibility they have in building the future. Today he is with us to share his views about brands and their ability to influence consumers, as well as what changes they must undertake to continue to be relevant in a post crisis environment.<\/p>\n\n\n\n<div class=\"youtube-responsive-container\"><iframe src=\"https:\/\/www.youtube.com\/embed\/7qGYxX9jOUo\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/div>\n\n\n\n<p>The <a href=\"https:\/\/laneurona.com\/\">La Neurona<\/a> content platform, whose events gather hundreds of people in various cities around Spain, is aimed at companies and the people who work in them. Its purpose is to gather and document the changes that take place in society and organizations and help those responsible for them to understand these changes.<\/p>\n\n\n\n<p>Next Tuesday, April 28<sup>th<\/sup>, Francis Paniego, manager and chef of the <a href=\"https:\/\/echaurren.com\/en\/restaurante-el-portal-cocina-creativa\/\">Echaurren hotel<\/a> with two Michelin stars, gastronomic advisor to the <a href=\"https:\/\/www.marquesderiscal.com\/indexeng.php\">Marqu\u00e9s de Riscal hotel<\/a> with one Michelin star and, since this year, advisor to the <a href=\"https:\/\/www.hermitagehotel.sporthotelsandorra.co.uk\/\">Sport Hotel Hermitage in Andorra<\/a>, will be with us. Paniego will offer us his point of view on the enormous impact that the crisis posed by COVID-19 will have on the hospitality sector.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Partner of \u201cLa Neurona\u201d and expert in content and digital strategy \u00c1ngel EscribanoConversations, truth and the bottom line \u00c1ngel Escribano is an expert in creating digital projects and strategies. He is also a partner of the \u201cLa Neurona\u201d content platform and a specialist in branded&#8230;<\/p>\n","protected":false},"author":2,"featured_media":31846,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[128],"tags":[129,142,143],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Brandsmith - \u00c1ngel Escribano: Conversations, truth and the bottom line<\/title>\n<meta name=\"description\" content=\"Brandsmith \u00c1ngel Escribano: Conversations, truth and the bottom line\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brandsmith - \u00c1ngel Escribano: Conversations, truth and the bottom line\" \/>\n<meta property=\"og:description\" content=\"Brandsmith \u00c1ngel Escribano: Conversations, truth and the bottom line\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brandsmith.es\/en\/angel-escribano-conversations-truth-and-the-bottom-line\/\" \/>\n<meta property=\"og:site_name\" content=\"Brandsmith\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-23T08:00:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-04-30T07:29:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/brandsmith.es\/wp-content\/uploads\/2020\/04\/whiplash-n\u00ba150-B.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"612\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nacho Noriega\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nacho Noriega\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/brandsmith.es\/en\/angel-escribano-conversations-truth-and-the-bottom-line\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/brandsmith.es\/en\/angel-escribano-conversations-truth-and-the-bottom-line\/\"},\"author\":{\"name\":\"Nacho Noriega\",\"@id\":\"https:\/\/brandsmith.es\/#\/schema\/person\/c784970f141a70b054637ebe25b23518\"},\"headline\":\"\u00c1ngel Escribano: Conversations, truth and the bottom line\",\"datePublished\":\"2020-04-23T08:00:01+00:00\",\"dateModified\":\"2020-04-30T07:29:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/brandsmith.es\/en\/angel-escribano-conversations-truth-and-the-bottom-line\/\"},\"wordCount\":267,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/brandsmith.es\/#organization\"},\"keywords\":[\"B2B\",\"negocios\",\"social selling\"],\"articleSection\":[\"Positive Change\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brandsmith.es\/en\/angel-escribano-conversations-truth-and-the-bottom-line\/\",\"url\":\"https:\/\/brandsmith.es\/en\/angel-escribano-conversations-truth-and-the-bottom-line\/\",\"name\":\"Brandsmith - 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